Content Marketing
Content Marketing is where I shine. Here are a few of my skills:
- Blog writing
- Editing
- Strategy – use of sales/marketing funnel
- Planning and organization
- SEO and keyword research
- Adobe Suite: Premiere Pro, Illustrator, InDesign, Photoshop, etc.
Social Media Marketing
I’ve created content for and managed social media accounts varying from 100 followers to 45k followers. Most of my work has been for nonprofits and B2B companies.
- Experience with Instagram, Facebook, LinkedIn, Twitter, and Pinterest
- Schedule optimization
- Managing interactions with consumers
- Demand generation/drawing users to site
- Content creation using Canva
- Hashtag research
- Creating engagement and growth on platforms
Data Visualization/Analytics
Numbers tell the story of how campaigns or sales are doing but are often hard to understand. My skills in data visualization help me tell the story of those numbers.
- Tableau, Excel, Google Data Studio
Agile Management
- Empathetic listening